The data offering enables marketers to connect with their target audience more effectively and drive better results in Amazon ...

For years, Amazon's (NASDAQ: AMZN) story has centered on e-commerce and cloud computing. But another engine is gaining speed — one that's high-margin, fast-growing and still underappreciated. That's ...

Advertisers on Amazon Ads can target specific Nielsen audiences and deliver ads across multiple platforms.

I think most Amazon Prime Video users were at least mildly annoyed when the streaming service introduced ads a few months ago. While there is an option to pay more monthly to cut ads, I can’t imagine ...

Historically speaking, Amazon does not have a reputation for playing nice with local businesses – not as a competitor in the retail landscape, at least. But as a seller of ad inventory? That offers up ...

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this week. The event can be boiled down to one word: simplicity. Some version of ...

If Meta Platforms wins that industry, as it has dominated social media, and AI glasses become mainstream products, the ...

Forbes contributors publish independent expert analyses and insights. News and opinion about video games, television, movies and the internet. If you’ve watched Amazon Prime Video content in the last ...

Nope, there’s nothing wrong with your TV—that was an ad you just saw on Amazon Prime Video. Like many of the big streaming services, Amazon Prime Video has rolled out an ad-supported tier, but it did ...

Using Amazon Ads goes beyond just getting products and services in front of customers. The company has a suite of tools and ...

Stephen is an author at Android Police who covers how-to guides, features, and in-depth explainers on various topics. He joined the team in late 2021, bringing his strong technical background in ...