When it was announced in 2022, as part of the new collective bargaining agreement, that Major League Baseball would begin to ...

Minor League Baseball batting helmets will feature the STRAUSS logo starting in 2025. Additionally, MLB helmets for all games played in Europe over the next three years will also display the same ...

It will also don the helmets of all 120 Minor League Baseball clubs for the entire regular season beginning in 2025, as well as MLB helmets for all games played in Europe in the next three years.

While uniform sponsors have long been prominent in international sports, the American sports landscape has gradually seen ...

Major League Baseball made an equipment change for the 2024 playoffs that wasn't exactly subtle. The league placed ads for the company STRAUSS on the side of all batting helmets once the ...

The Los Angeles Dodgers eliminated the New York Yankees to capture their eighth World Series title in franchise history. There were many memorable moments during the 2024 Fall Classic, including ...

Strauss’s deal with MLB goes until 2027. The post Strauss CEO Calls Polarizing MLB Helmet Ads ‘Huge Success’ appeared first on Front Office Sports.

Juan Soto walked slowly through the dugout, still wearing a helmet in anticipation of an at-bat that would never come. The ...

fans noticed that all the batting helmets had a massive “STRAUSS” ad on both sides. This evidently was a partnership between Major League Baseball and the German workwear brand that was ...

"We are proud to be the first brand featured on MLB batting helmets in the US. We are excited to join the baseball tradition and help the American pastime grow, back home in Europe.” There are ...