In the ad, the Hollywood sign’s two Ls are flipped upside down to pay homage to Doncic’s No. 77 jersey number.

Gatorade shared the short video on social media, which features the renowned "HOLLYWOOD" sign with the L's replaced with ...

Luka Doncic's Lakers debut has the basketball world talking. That includes its corporate sponsors - namely, Gatorade.

The home of United Talent Agency Vice Chairman Jay Sures was vandalized Wednesday by pro-Palestinian protesters who left red ...

The disabled community in Hollywood reminds their able-bodied colleagues to help join in the fight for equality and inclusion ...

A satirical online petition is calling for Denmark to purchase the US state of California. The ‘Denmarkification’ campaign ...

Luka Doncic is poised to receive his first Hollywood close-up on Monday. A week after a bombshell trade, the Lakers upgraded ...

Every seat in Crypto.com Arena was draped in a shirt of Lakers gold with a bold purple “77″ on the chest. The buzz outside ...

Metro-Goldwyn Mayer Studios under the leadership of Louis B. Mayer and Irving Thalberg enjoyed more success than any other studio in Hollywood.

U.S. Immigration and Customs Enforcement (ICE) signs posted in West Hollywood are causing major concerns for the community.

Los Angeles is ready and safe for visitors, with 98% of the region unaffected by wildfires. Tourists can enjoy iconic ...

The Greater L.A. Homeless Count is just a week away, and officials are urging residents to register to volunteer.