Your sales reps want and your marketing team needs clarity on ICPs and Persona to target the right people, at the right ...

A survey of ERP users found Info is used most often for accounting and finance; Microsoft for inventory management; SAP and ...

Jen Mowery of Harrisburg University looks at the steps greenhouse growers should take to adapt to customer feedback and ...

For marketing leaders, this means demonstrating how their strategies contribute to broader business outcomes — whether through increasing customer lifetime value ... from viewing marketing as a cost ...

The bank plans to increase the number of relationship managers to around 520, from 400 at present, over the next 12-15 months ...

DKSH Healthcare Business Unit, in partnership with Euris, is introducing ConnectPlus, a data-driven Customer Relationship Management (CRM) and Multi-Channel Engagement (MCE) platform aimed at ...

Explore this Redtail CRM review to discover key features, pricing, and benefits to determine if it's the best CRM solution ...

Sacramento-based Zennify, a tech consulting firm for financial services companies, has acquired Terazo, a digital engineering ...

The survey found that overall marketing spending is bouncing back to the four-year-high levels notched in Fall 2022, after a ...

Customer-centric focus is essential. B2B success depends on prioritizing customer relationships and long-term value creation.

Polen Capital, an investment management company, released its “Polen Focus Growth Strategy” third quarter 2024 investor ...