Gatorade, inventor of the sports drink, is getting a rebrand targeting non-athletes

Sixty years after it invented sports drinks, Gatorade is making a surprising pivot: It's no longer focusing primarily on ...

Former Saint Mary's forward Paulius Murauskas joining former coach Randy Bennett at Arizona State

Former Saint Mary’s forward Paulius Murauskas is joining former coach Randy Bennett at Arizona State. Bennett was named Arizona State's next coach on March 23 and Murauskas announced Wednesday on ...

Former Saint Mary’s forward Paulius Murauskas is joining former coach Randy Bennett at Arizona State

Former Saint Mary’s forward Paulius Murauskas is joining former coach Randy Bennett at Arizona State. Bennett was named ...

Arizona State gets much-needed Saint Mary's transfer Paulius Murauskas

The Arizona State men's basketball program has a coaching change and most players have departed. New coach Randy Bennett just ...

Arizona State AD says new basketball coach focused on staff, roster

Arizona State athletic director Graham Rossini says men's basketball coach Randy Bennett has been hard at work despite not ...

How Arizona’s Research Universities Are Driving The State’s Innovation Sector

Out of a unique university ecosystem, academic breakthroughs are catalyzing startup innovation. Discover how Arizona planned ...

Myseum takes flight after Allbirds in fresh AI rebrand wave

By Shashwat Chauhan April 16 (Reuters) - A day after footwear maker Allbirds rose 582% on its plan to "pivot its business to ...
Opinion
Queerty on MSNOpinion

Don’t let Ivanka’s latest rebrand distract you from Jared’s $5 billion cash grab in the Middle East

Ivanka has tears... for herself.
Devils in Detail on MSN

Arizona State remains tied to Pac-12 bowls in 2026-27 after CFP uncertainty delays new conference affiliations

Sun Devil fans will have to wait another year to see ASU participate in Big 12-affiliated bowl games.