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Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its guidance for the year, the ...
See Jordan Brand’s take on a tune from ‘Annie’ and Nike’s sweet tribute to British Open winner Scottie Scheffler.
Ad Age breaks down 13 job descriptions from agencies and production companies that have recently hired or seek to hire for AI ...
The expensive deals come with white-glove coaching, and are helping brands build AI into their marketing and customer ...
Omnicom Group’s GSD&M will oversee creative, strategy, media, experiential and social duties for White Castle, with its first work expected in early 2026.
Today’s fractured video landscape means media planners are stitching together campaigns, but with the right structure, integrated strategy is possible.
Take Some Time Off’ highlights some absurd ways travelers might afford vacations—though there’s an easier way.
Publicis chairman and CEO Arthur Sadoun discusses why the holding company is raising its guidance for the year, the perception of the advertising industry and more.
Clients who want better agency work must prioritize honest communication, respect and self-awareness to strengthen the relationship.
Brands can gain cultural relevance and consumer attention by acting fast on emerging micro-moments instead of relying on long-term seasonal campaigns.
Brands have been clamoring to be part of “The Group Chat” since its first episode went viral back in late March, and creator ...
Poppi, entering a new phase under PepsiCo's wing, is seeking a versatile agency that "gets us," co-founder Allison Ellsworth ...
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