As the legendary DJ Premiere once said, “Hip-hop is about style and finesse and being creative and different. And to do that you have to be ballsy enough to not do what everybody else does.” Rap music ...

The hip-hop legend explained that he has no interest in performing at the big game – but he understands the prestige of it all. 3 days ago “His bass was so fucking funky,” the legendary Bronx producer ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. These days, basketball and hip-hop culture are a double helix ...

Apple Music is rebranding one of its biggest playlists, The A-List: Hip-Hop, as Rap Life, and will leverage Beats 1 to launch a new weekly show and daily segments around the playlist. By Micah ...