Fitness Meets Franchise: The Business Model Behind Iron Bodyfit’s 25-Minute Workout

Today, Iron Bodyfit’s black-and-red studios are not just places to train but also an emerging opportunity for small business ownership in a competitive market.
Business Insider

I've been going to the gym regularly for 25 years and still don't look like a fitness model. I'm learning to be OK with that.

When I was younger, I always dreamed of having a muscular, fitness-model-like body. I exercised regularly for over two decades but never got the dream body I wanted. Now that I'm older, I'm learning ...
CNN

The best kind of workout? One that trains both your body and brain

EDITOR’S NOTE: Dana Santas, known as the “Mobility Maker,” is a certified strength and conditioning specialist and mind-body coach in professional sports, and is the author of the book “Practical ...
Psychology Today

Can Fitness Instructors Create a Body-Positive Environment?

In a recent interview, I was asked what can be done to improve exercisers’ body image. I was surprised how much easier it was to talk about how commonly exercisers do not like their bodies, how they ...