Want to rank highly in 2024 and beyond? Then, you must create what Google calls “helpful, reliable, people-first content.” In this article, I will outline a process that shows you exactly how to do ...

Have you ever had a story idea that felt too big for a short story but not quite sprawling enough for a full-length novel? You’re not alone. Many writers find themselves drawn to the novella—a format ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...