ITV has announced the launch of its new addressable advertising product – Live Addressable +. Launched on stage at the ITV Palooza, ITV’s flagship commercial event, this development brings addressable ...
From left to right: C4's Jonathan Allan; ITV's Carolyn McCall; BBC presenter Amol Rajan; BBC's Tim Davie; Paramount's Sarah Rose Richard Kendal/RTS The bosses of the UK’s public service broadcasters ...