How women's sports is bringing in new brands and getting traditional sports sponsors to show up in different ways ...

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Mattel is releasing an Ilona Maher Barbie as part of its new campaign with international rugby stars to encourage girls to ...

Jayne Kennedy made history as an iconic television personality, actress, model, sports broadcaster, producer, writer and philanthropist. Through wearing so many hats at once, she proves beauty doesn’t ...

Liv Cycling sponsors women’s racing teams and competitions, like the Tour de France Femmes, in addition to community clubs. Athlete involvement in the creation of products helps, too. It’s really what ...