As AI search platforms and Large Language Models (LLMs) rapidly reshape how information is discovered and consumed, PR ...

Add Yahoo as a preferred source to see more of our stories on Google. The search in Puerto Rico for a missing U.S. Marine from Worcester will become a “passive search,” a government official in Puerto ...

Over the last 12-18 months, the rhetoric across Search Engine Land has shifted. There’s now broad agreement that people don’t just “Google” to discover brands anymore. Audiences are finding brands on ...

Integrating digital PR & SEO with a full-funnel strategy both influences audience behavior and top-three rankings in search engines. In my recent webinar with Search Engine Journal about how to earn ...

In a report titled “Top Predictions to Inform 2026 Comms Strategies,” Gartner noted public LLMs will replace traditional search as audiences become more comfortable using tools like ChatGPT. “As ...

Nancy Marshall, The PR Maven® speaks about growing your audience and your personal brand for professional success and personal happiness. Search engines are changing—rapidly. Over the years, we have ...

Celebrity publicist and CEO of Society22 PR, an award-winning hybrid digital PR agency based in Los Angeles and NYC. Are you pouring resources into SEO but struggling to see results? You might be ...

Delight Labs' State of PR 2026 Report finds earned media is now viewed as a primary strategy for AI citation, with 92% of executives increasing PR spend in response to AI-driven search The report ...

Link building has been considered one of the most important SEO strategies for a long time. The more links you could acquire, especially from authoritative sites, the better your search rankings were ...

Since Google News debuted in September 2002, I’ve created or co-created the digital PR strategy that produced high-impact campaign results for various clients. That list includes The Christian Science ...