Did you come to our site and have a message appear before you could read a story? Those are called "overlays," and they’re becoming more commonly used by various web sites as an effective way to ...

An Overlay (or Floater as they are known in the US) is an ad unit that appears as a kind of pop-up within the page the user is viewing. They can vary in size but are usually only allowed to appear for ...

The Google Custom Search blog just announced a new feature, the Custom Search Results Overlay. What it does is provide a way to have the results of a user’s search overlay itself on top of the screen ...

Few things are as important as analytics if you want to succeed on the web – which is probably why Google worked hard to develop a powerful Google Analytics tool. The upcoming version of Analytics, ...

Two years ago, we saw Google playing videos, mostly YouTube videos, in an overlay that really gave almost zero incentive for the searcher to click over to the YouTube page. The issue is that you don't ...