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Optimizely has tapped a 25-year marketing veteran, Carl Tsukahara, to join the company as its new chief marketing officer. Tsukahara, who previously served as the CMO of cloud business intelligence ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Online testing platform Optimizely said today it has raised a new $58 ...

Just like anything else, I’d imagine that creating a website takes a lot of trial and error, as well as getting users to test it and say what they like and what they don’t. The problem is that it ...

Optimizely, a website optimization platform, just released what company execs describe as an innovative capability that breaks from traditional statistical methods. The platform -- Stats Engine -- ...

Forbes contributors publish independent expert analyses and insights. I cover how technology helps business compete. Some people might be stunned that a company doing something seemingly as simple as ...

[youtube http://www.youtube.com/watch?v=EhuGaDJXqFI&w=560&h=315] Optimizely, the popular service for testing out different variations of your website, today announced ...

Optimizely has carved itself a successful niche as a provider of A/B testing services. For those who are unaware of the term, A/B testing is a simple way for organizations to test changes to their ...