The prognosticated primary logo change from the traditional "C" to the Bear is not a means to re-design the team's uniforms or any component of their principal design fields, the Bears clarified.

The electronics industry has always been plagued by too much jargon that is used to describe similar technologies. Try reading the packaging for several TV sets and you might see totally different ...

BERKELEY, Calif. (KGO) -- From chimes of the clock tower, the Sather Gate and that cursive Cal, icons of UC Berkeley are all over campus. But on Tuesday, the university rolled out an "updated brand ...