What Google says about link schemes is important to understand. Understanding the gray area between what Google says and what (currently) works is a different matter. Let’s start with what Google says ...

On Friday, I wrote at Search Engine Land Google Warns Against Large-Scale Guest Posting, Advertorials & "Optimized Anchor Text" In Press Releases. In short, Google has updated their link schemes ...

Home / Google News / Google SEO / Google Link Schemes Now Includes Contractually Requiring Follow Links Google Link Schemes Now Includes Contractually Requiring Follow Links Dec 21, 2018 - 8:04 am 15 ...

I reported on a WebmasterWorld thread, which noticed Google added the word “excessive” to their link schemes Webmaster guidelines page. The line now reads, examples of link schemes can include ...

In an effort to penalize evil webspammers and reward those who utilize their SEO powers for good, Google announced that it will be adding new anti-webspam measures to its search algorithm. The changes ...

Google's new stance on guest posts tells us what we already know about creating good content. We have to play it smart. We have to put in the work. And we have to produce something that has inherent ...