Many businesses have set being strategically data-driven and getting to grips with their data as key organisational goals.

Much has been said about the proliferation of data and how this has led to various emerging specialisms, such as data strategy, data engineering, data management, automation and data sciences. Each ...

AI may write the first draft, summarize the report or optimize workflow. But it can't feel the room, tell a compelling story ...

The authors' prior article “Mastering Accounting Communication with Storytelling and Data Visualization” (May/June 2025) ...

Team members remember connection. They remember the small story that resonates, the moment of honesty, the shared experience ...

Data storytelling is the process of combining graphics and narratives to help audiences understand complex data There are eight types of graphs and charts that marketers can use to tell data stories ...

Data is everywhere today. From the apps we use to browse social media to the online shopping purchases we make, our digital footsteps create massive amounts of data. Companies large and small ...

Numbers don’t lie—but sometimes they can be made to fib. As anyone in business knows, one of the greatest sources of danger is a large, complex, convoluted collection of data. Massive datasets can be ...

As big data use gains prevalence, it becomes increasingly important to communicate information in ways that are easily understood by internal and external stakeholders. Accounting students learn how ...

During the 2024 election, America experienced a compelling story underpinned by data. Before the election, the likelihood that either party would win was forecast by election polls that projected ...