CHICOPEE, Mass. (WWLP) – Pepsi has unveiled its Super Bowl LX campaign, “The Choice,” featuring a polar bear who chooses Pepsi Zero Sugar over Coke Zero Sugar in a blind taste test. Directed by ...

Pepsi not only used the Coca-Cola polar bear as a focal point of its 2026 Super Bowl ad, but the company also added a few twists along the way. However, the commercial begins with the bear taking a ...

Pepsi officially reignited one of the longest-running rivalries in the beverage industry, and is using the 2026 Super Bowl and Coca-Cola's iconic polar bear to do so. With Super Bowl 60 between the ...

The Super Bowl had a plethora of memorable commercials, but one of the most memorable was a little Pepsi commercial that responded to a classic Coca-Cola icon. Almost every Christmas, Coca-Cola will ...

Creatives are saying cheers to Pepsi’s Big Game ad. Ahead of the Super Bowl, Pepsi Zero Sugar unveiled its Super Bowl 60 commercial, “The Choice,” a 30-second ad airing in the second quarter in which ...

Pepsi is taking direct aim at Coca-Cola in its ad that debuted during the 2026 Super Bowl… and the ad also spoofs the Coldplay kiss cam moment. In the ad, a polar bear is seen doing a blind taste test ...

Millennials now account for nearly 30% of U.S. retail spending, and they want reminders of their childhood and teens.

Add Yahoo as a preferred source to see more of our stories on Google. CHICOPEE, Mass. (WWLP) – Pepsi has unveiled its Super Bowl LX campaign, "The Choice," featuring a polar bear who chooses Pepsi ...