The charm of blue moon ice cream doesn't end with its whimsical name and vibrant color; the flavor has been steeped in mystery since its contested origins. Some say it was invented in Milwaukee in the ...

A glass of Blue Moon beer garnished with an orange slice - Wirestock Creators/Shutterstock Launched in 1995 in Colorado, Blue Moon is one of America's most well-respected craft beers (although, like ...

Forbes contributors publish independent expert analyses and insights. Jeanette Hurt covers the culture of spirits, wine and beer. The creative folks at Blue Moon are at it again with a new ...

The vibrant burst of orange flavor emanating from a Blue Moon is so lip-smacking good that it’s being turned into a lip balm. The Molson Coors-owned brand is partnering with Eos, a popular beauty ...

GRAND RAPIDS, Mich. (WOOD) — What is your opinion of Blue Moon? It’s a question that only Michiganders and a handful of others will actually understand. Not the beer. Not the rare celestial event. To ...