Blue Hive, the bespoke WPP agency for Ford's advertising, has taken on new clients and is now called Global Team Blue in a global rebrand. GTB operates on six continents across 49 offices and is WPP’s ...
WPP is rebranding its primary Ford agencies Team Detroit, Blue Hive (the WPP units that serve Ford outside the U.S.) and Retail First under a single global identity now called GTB, which stands for ...
Blue Hive Strategic Exhibits and Events of Worcester has added Gary Fredriksen to its sales team. Fredriksen has 20 years of experience in the trade show industry. He has a bachelor’s of fine arts ...
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