Apple is continuing on with its Apple TV+ ad campaign starring actor Timothée Chalamet, today sharing a new spot where Chalamet praises Apple's taste and laments that the TV+ streaming service is ...

Apple is adding more App Store search ads in 2026, expanding inventory while keeping placements strictly based on relevance rather than higher bids.

As Apple expands its advertising business, the company has renamed its former "Apple Search Ads" to "Apple Ads," reflecting the expansion of ad placement. Previously, when a business bought ads on the ...

Apple is "exploring" the idea of showing search ads in the Apple Maps app, according to Bloomberg's Mark Gurman. Back in 2022, Gurman said software engineering was "already underway" to display ads in ...

In 2022, Mark Gurman warned that Apple was considering putting advertisements in Apple Maps (and in other areas of the iPhone), but that ultimately didn’t happen. Now it looks like Apple is revisiting ...

Apple will reportedly bring ads to Apple Maps — much like it did with the App Store. Efforts to show advertisements to Apple Maps users have supposedly picked up pace within the company. Apple will ...

Apple TV won’t have a Netflix-like awakening anytime soon with regard to an ad-supported option of its streaming service. For many years, Netflix resisted many industry analysts who expected and ...

Apple Maps might be getting ads, and a lot of us aren't happy about it. According to Bloomberg's Mark Gurman, who has a track record of leaking Apple news before they're official, Apple is turning its ...