Apple CEO Tim Cook today said that Apple TV+ is driven by a commitment to storytelling and artistic excellence, rather than ...

The immense spending on Apple TV+ projects like "F1" is less about selling more iPhones to the public, and more about the art ...

Apple CEO Tim Cook pulls back the curtain on the tech giant's film and television strategy, including spending millions on ...

Apple Inc. (NASDAQ: AAPL) is doubling down on its entertainment business with a high-stakes movie, "F1," featuring the ...

When Elon Musk offered Apple a satellite deal, Tim Cook chose caution over risk. The rivalry between innovation and control ...

Rotten Apple: are we finally watching the death of the iPhone? - As Donald Trump turns on Tim Cook and rivals gain traction, ...

Apple's iOS 26 has been announced. Here's when it's expected to launch, how to get beta updates on iPhone and what iPhones ...

Apple heads into its annual Worldwide Developers Conference (WWDC) beginning Monday with little to no progress in artificial ...

Tim Cook credits Steve Jobs with teaching him the invaluable skill of rapidly changing his mind when presented with new ...

If you thought Apple Inc.’s artificial intelligence woes in the US were bad, just know that they could actually be worse.

Apple rerouted 97% of its India-made iPhones to the U.S. between March and May to avoid steep China tariffs, as Trump ...